NESPRESSO
ARt Of The Escape
Nespresso has been producing premium advent calendars for a number of years, allowing coffee drinkers to further enjoy the holiday season. The challenge was to innovate and elevate this ritual to give customers even more reason to indulge in this high ticket item.
So, we created an interactive AR experience that gave consumers a unique daily experience throughout the holiday period by merging the physical box with the digital world, allowing them to enjoy even more exceptional coffee moments.
Executive Creative Director/Creative Director