BLUE GOOSE
Visual Identity
Blue Goose, a small organic & natural food brand from British Columbia, approached us to develop their brand identity and packaging as part of an expansion move into national supermarket chains. Tapping into their philosophy of respect and well being towards animals and the lands they grow on, we developed a platform that reflected their values as well as creating a compelling identity that stood out in store. The rebrand helped them grow dramatically from 0 to 849 stores across the country in less than 9 months.
Clio Silver
ADC Silver
One Show Design Merit
D&AD In book
Role
Executive Creative Director